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  ACADEMIC PROGRAMMES
 
programmes > degree
DEGREE
   
Staffordshire University, UK BA (Hons) Mass Communication
Staffordshire University, UK BA (Hons) Travel, Tourism & Hospitality Management
Staffordshire University, UK BA (Hons) Human Resource Management
Staffordshire University, UK BA (Hons) International Business Management
Staffordshire University, UK BA (Hons) Business Management
Staffordshire University, UK BA (Hons) Marketing Management





 


Staffordshire University, UK BA (Hons) Mass Communication

Duration
Full-Time:8 months
Part time: 16 months

The BA (Hons) in Mass Communication award aims to provide a comprehensive education in the communications media and their place in the modern world, through the exploration of an integrated range of academic and practical approaches to their study. The award aims to prepare students with a balance of fl exible intellectual, practical and personal skills that will equip them for further study and a wide range of employment in media-related industries and beyond.

Minimum criteria for admission are as follows
EITHER
• Minimum age of 19 years PLUS
• Relevant Shelton Advanced Diploma
OR
• English language IELTS 6.0 or equivalent PLUS
• Other recognised qualifi cations of approved overseas Institutions of Higher Education PLUS any necessary subject pre-requisites.

Modules
• Audiences Consumption & Technology
• Brand Implementation
• Media Dissertation
• New Media & Society
• Professional Practice
• Strategy: Future Thinking





Staffordshire University, UK BA (Hons) Travel, Tourism & Hospitality Management

Duration
Full-Time:8 months
Part time: 16 months

The BA (Hons) in Travel, Tourism & Hospitality Management award aims to develop the advanced study of travel, tourism and hospitality management and facilitate progression, both academic and vocational, by means of developing intellectual capabilities, knowledge, key personal and transferable skills and a capacity for independent and lifelong learning. The award aims to produce graduates with the vocationally relevant managerial skills and knowledge for them to play a leading role in travel, tourism, hospitality management and related service industries

Minimum criteria for admission are as follows
EITHER
• Minimum age of 19 years PLUS
• Relevant Shelton Advanced Diploma
OR
• English language IELTS 6.0 or equivalent PLUS
• Other recognised qualifi cations of approved overseas Institutions of Higher Education
PLUS any necessary subject pre-requisites.

Modules
• Conferences, Exhibitions & Events Management
• Modern Recreational Tourism
• Land/Sea/Air Travel Management
• Research Methods
• Strategic Tourism in South and Southeast Asia
• Hospitality Management
• International Leisure & Tourism Marketing/ International HRM / Management (Optional modules offered vary in different semesters)
• Project


Staffordshire University, UK BA (Hons) Human Resource Management

Duration
Full-Time:8 months
Part time: 16 months

The BA (Hons) in Human Resource Management award is designed for those students whose interests and / or career aspirations are centred around the ‘people’ aspects of business. The award will develop students’ awareness of theories of learning and performance and the organisational context of Human Resource Management.

Minimum criteria for admission are as follows
EITHER
• Minimum age of 19 years PLUS
• Relevant Shelton Advanced Diploma
OR
• English language IELTS 6.0 or equivalent PLUS
• Other recognised qualifi cations of approved overseas Institutions
of Higher Education PLUS any necessary subject pre-requisites.

Modules
• Strategic Management
• Emerging People Management Debates
• Changing Organisations in an Uncertain World 1
• Research Methods
• Decision Making
• Changing Organisations in an Uncertain World 2
• Corporate Finance/International HRM / Retail Marketing Management
• Project



Staffordshire University, UK BA (Hons) International Business Management

Duration
Full-Time:8 months
Part time: 16 months

The BA (Hons) in International Business Management award focuses on the International aspects of doing business. Students will develop their knowledge of the International business environment and will demonstrate the ability to analyse appropriate approaches to solving business problems.

Minimum criteria for admission are as follows
EITHER
• Minimum age of 19 years PLUS
• Relevant Shelton Advanced Diploma
OR
• English language IELTS 6.0 or equivalent PLUS
• Other recognised qualifi cations of approved overseas
Institutions of Higher Education PLUS any necessary subject
pre-requisites.

Modules
• Strategic Management
• Advanced Business Specialism
• Contemporary & International Marketing / Managing International Supply Chains
• Research Methods
• Decision Making
• Globalization & International Institution / International HRM Corporate Finance/Retail Marketing & Management (Optional modules offered vary in different semesters.)
• Project


Staffordshire University, UK BA (Hons) Business Management

Duration
Full-Time:8 months
Part time: 16 months

The BA (Hons) in Business Management award requires students to understand the context, nature, role and signifi cance of management activities as undertaken by managers in a range of organisations. Students will be encouraged to develop well-researched, logical and integrated solutions to multi-faceted problems in uncertain and dynamic contexts. This award offers students a vocationally relevant degree which will enable them to become operationally effective in a management role as quickly as possible.

Minimum criteria for admission are as follows
EITHER
• Minimum age of 19 years PLUS
• Relevant Shelton Advanced Diploma
OR
• English language IELTS 6.0 or equivalent PLUS
• Other recognised qualifi cations of approved overseas Institutions of Higher Education PLUS any necessary subject pre-requisites.

Modules
• Strategic Management
• Decision Making
• Enterprising Management
• The Changing Face of Management
• Contemporary Management Issues
• Research Methods
• International HRM/Corporate Finance/Retail Marketing & Management (Optional modules offered vary in different semesters.)
• Project

Staffordshire University, UK BA (Hons) Marketing Management

Duration
Full-Time:8 months
Part time: 16 months

The BA (Hons) in Marketing Management award facilitates understanding of the theories and concepts that underpin effective marketing, and the practical skills required to start a career in marketing. Key areas covered include customer lifestyles and behavior, customer value, marketing communications, international marketing, market decision-making and general business modules, allowing students to gain clear understanding of the vital role of marketing within the business context.

Minimum criteria for admission are as follows
EITHER
• Minimum age of 19 years PLUS
• Relevant Shelton Advanced Diploma
OR
• English language IELTS 6.0 or equivalent PLUS
• Other recognised qualifi cations of approved overseas Institutions of Higher Education PLUS any necessary subject pre-requisites.

Modules
• Strategic Marketing Management
• Brand Management
• Integrated Marketing Communications
• Research Methods
• Contemporary & International Marketing Investigations
• Corporate Finance/Retail Marketing Management/ International HRM (Optional modules offered vary in different semesters.)
• Project




 
 

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Prospectus 2010 - Shelton College International
 
Prospectus 2010 - Shelton High